How Great Leaders Inspire Everyone to Take Action

The inspirational best seller that ignited a movement and asked us to find our why.

Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time – with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the why of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever.

The chant of “Azadi!”—Urdu for “Freedom!”—is the slogan of the freedom struggle in Kashmir against what Kashmiris see as the Indian Occupation. Ironically, it also became the chant of millions on the streets of India against the project of Hindu Nationalism.

Escape the 9-5, Live Anywhere and Join the New Rich.

Tim Ferriss is an extraordinary young man on a mission. The 28-year-old serial vagabond and successful entrepreneur has been teaching a wildly popular course at Princeton University for the past four years: a how-to and why-to guide to throwing out the old methods for success (balancing life and work, retiring well, having a great nest egg) and replacing them with an entirely new way of living.

A Legacy of Blood